Designing for machines that can feel:
GenAI is flipping the script of human centered design.
Facillitated by Petri Lattu and Caroline Liu
Theme: Changing impact
Supposedly companies will operate through intelligent service and value-adding GenAI agents in the future, and these agents act with simulating human-like empathy. Also, imagine a company as a GenAI agent, capable of conveying emotions and forming deep connections with users. How do we design these deep interactions?
We frame human-to-human relationships as emotional give and take, and our workshop is a collaborative space to explore how to design an GenAI personality that has needs and an agency to potentially and proactively influence us.
Does it mean what we need to start designing not just to humans, but for machines as well?
We then use service design to meet the GenAI agents needs. While this is still speculative, in the near future we will all face this challenge and our workshop offers you a great first guess on how to design a GenAI personality.
#NewTechnologies #TheFuture #AI #Collaboration #Multidisciplinary #PrinciplesOfDesign
Siili Solutions
Facilitators
Petri Lattu
Innovation Lead, Siili Solutions
Petri is a seasoned strategic designer and a thought leader in futures thinking. Previously he has been among the first to create frameworks on designing for AI and smart agents. He has worked extensively, worldwide with forward thinking companies in designing market beating experiences and strategies.
Caroline Liu
Design Director, AI and Data Business
Caroline Liuchang is a dedicated designer with a strong analytical mindset and a diverse range of skills in service, experience and visual design. She firmly believes that by combining design thinking and analytical thinking in problem-solving, we can ignite creativity and ensure the practicality of the end results.