A Manifesto for Service Design for Robots
The robots are coming and will soon be part of our everyday lives. In this workshop we will share the latest advances in robot technology, and prepare ourselves for the new design space it offers.
Together we will develop a “Manifesto” to describe what the robotic future will demand from us, and which concrete actions service designers need to take to embrace the space in a creative and responsible way.
Date and time: Wednesday, October 28, 2026. 13:00-16:00
Venue:
PWC Experience Center: Tower 185
Friedrich-Ebert-Anlage 35-37. 60327 Frankfurt am Main
Note, workshops are not included in the conference ticket price.
Facilitator
Lavrans Løvlie
Specialist
PwC Norway
Lavrans Løvlie is a pioneer of Service Design and one of the founders of Livework, established in London in 2001 as the world’s first dedicated Service Design consultancy.
With more than 30 years of experience in design and innovation, Lavrans has helped shape Service Design as a professional discipline and has led international projects for organizations including Sony, BBC, Deutsche Telekom, Volkswagen, Vodafone and leading public-sector organizations.
In 2018, Livework’s Oslo team joined PwC Norway, where Lavrans is a Partner and leads the Innovation & Design practice, applying design to complex business, organizational and societal challenges.
Lavrans is co-author of Service Design: From Insight to Implementation and Service Design for Business. He has taught and lectured at universities and design institutions across Europe and is an experienced international speaker and facilitator.
His work focuses on connecting human needs, customer experience, business strategy and organizational capabilities to create services that work in the real world.
At the Service Design Conference 2026 in Frankfurt, Lavrans will join Felix Scharf to explore how Service Design can help shape the emerging interaction between people, organizations and intelligent robots.
Facilitator
Felix Scharf
Business Innovation
Felix Scharf / Business Innovation / felix@neoxphere.com / Felix Scharf is a business innovator, entrepreneur and long-standing Service Design practitioner with more than 20 years of international experience at the intersection of Design, Business, Technology and Operations.
He began working with Service Design and Corporate Foresight at Volkswagen Group in the late 2000s, helping to introduce and scale Service Design and Business.
