Workshops
Our workshops bring together practitioners and thought leaders to create spaces for learning, experimenting, and connecting. Whether you’re looking to sharpen skills, explore new tools, or collaborate with peers, each session offers a chance to dive deeper into service design and co-create with a global community.
Workshops during SDGC26 will be held on Wednesday, October 28, 2026.
Make sure to visit often, as we continue to publish the workshop offering.
Morning (9.00 to 12.00) - Half Day
Westerbachstraße 47, 60489 Frankfurt
From Maps to Management: Getting Started with Journey Management
Smaply
Journey maps only create value when someone is responsible for keeping them alive and connected to decisions. This workshop shows you exactly how to make that happen.
Target Audience: This workshop is for practitioners who are already comfortable creating journey maps but want to go further and build Journey Management as an ongoing organisational practice. That includes service designers, CX professionals, UX researchers, and product managers who work across teams and want a practical, repeatable system for keeping journey knowledge current and connected to real work. No prior experience with Journey Management tooling or governance structures is required; this workshop is the right starting point. It works well across industries, and is especially relevant for people working in mid-to-large organisations where maps are currently siloed, inconsistently maintained, or disconnected from delivery.
Facilitator(s):
Dr. Marc Stickdorn
Afternoon (13.00 to 16.00) - Half Day
Berliner Straße 60, Frankfurt am Main
Simplifying the Maze: Crafting Clear Public Forms with Service Design
Innovation Office of the City of Cologne
Bureaucratic forms can be frustrating for citizens and employees alike. Find out why they are so complicated, how we simplify them in Cologne, and discover our approach.
Target Audience: Open to all levels, people who are interested in forms, UX-Writers
Facilitator(s):
Paul Clingen
Anastasia Bondar
Time TBD
Kirchgasse 6, 65185 Wiesbaden
How to Conquer the Boundaries of Urban Development
Technologiestiftung Berlin / CityLAB Berlin
Step into the role of a Transformation Wizard in this scenario-based game where you’ll navigate the high-stakes trade-offs of urban innovation and public sector complexity. Master the art of balancing stakeholder trust and decisive action, then anchor your experience with a deep-dive debrief designed to master the "complex machinery" of real-world change.
Target Audience: Public Sector Innovators, Service Designer, Administration, everyone who is leading or guiding projects within the public sector landscape
Facilitator(s):
Tim Schnettker
Anja Lüttmann
Time TBD
Westerbachstraße 47, 60489 Frankfurt
Stay Human: Training the Skills AI Can't Replace
Fail Fast Studio
65% of your current design skills will be irrelevant by 2030. This session tells you which 65%, and which ones become your biggest weapon. Bring your team's real weaknesses. You'll be solving them live, on the clock.
Target Audience: Service designers, CX leads, product design managers and design/strategy team leads (mid-to-senior level) who are actively navigating AI integration in their team or org. No prior AI knowledge required. What matters is having a real team (even a small one) in mind, since the exercise works best when scoring actual colleagues rather than a hypothetical. Particularly relevant for those who lead or influence hiring, upskilling, or tooling decisions for a design/CX team.
Facilitator(s):
Ian Gehlhaar
Afternoon (13.00 to 16.00) - Half Day
Westerbachstraße 47, 60489 Frankfurt
Journey Management at Scale: Governance, Use Cases, and Growing the Practice
Smaply
Most journey management practices stall not because of bad maps, but because of missing governance and unclear ownership. This workshop gives you the structure to make it stick.
Target Audience: This workshop is for practitioners, leads, and managers who have moved beyond the basics and are working to embed journey management as a sustained organisational capability. It suits people in roles such as CX leads, service design leads, journey coordinators, and design ops professionals, as well as managers and heads of department who are championing the practice internally and need to navigate governance, stakeholder buy-in, and scaling questions. A working familiarity with journey maps and at least some organisational experience with journey management is assumed. The content is industry-agnostic but particularly resonates in complex, multi-team or multi-channel environments where alignment across silos is a persistent challenge.
Facilitator(s):
Dr. Marc Stickdorn
Afternoon (13.00 to 16.00) - Half Day
Venue TBD
The Power of Conflict: Become a Better (Public) Designer by Navigating Conflicts Successfully
DigitalAgentur Brandenburg
Conflict is inevitable when creating meaningful change - but it doesn't have to stand in your way. Discover your conflict style and learn practical strategies to turn resistance and disagreement into opportunities for impact.
Target Audience: This workshop is for designers in both the public and private sectors. While the examples come from the public sector, the conflicts explored are relevant across organisational contexts. The public sector often amplifies challenges such as competing interests, multiple stakeholders, and resistance to change, making it a valuable environment for learning conflict-navigation skills that apply everywhere.
Facilitator(s):
Simone Carrier
Adrian Gelep
Afternoon (13.00 to 16.00) - Half Day
Kirchgasse 6, 65185 Wiesbaden
When Service Meets Digital: Designing Better Public Services
Stadtlabor2Go: Zukunftswerk (CityLAB Wiesbaden), stadtlabor.mg (CityLAB Mönchengladbach). CityLAB Berlin
From testing to prototyping: Experience how better digital public services are created through collaboration, creativity, and user feedback. Join an interactive design sprint and help shape the future of digital government.
Target Audience: This workshop is aimed at professionals working in public administration, urban development, innovation, service design, and digital transformation, as well as anyone interested in creating user-centered digital services. No prior experience in design, UX, or technology is required. The format is particularly suitable for practitioners, project managers, designers, decision-makers, and innovation professionals who want to gain hands-on experience in developing and improving digital public services together with users. By bringing together participants from different backgrounds, the workshop fosters interdisciplinary collaboration and the co-creation of innovative solutions.
Facilitator(s):
Georg Nikolaev
Martina Nolte
Workshop Tickets
Workshops are not included in the conference ticket price. Workshop registration will open in September.
Conference Participants
€145.00
Non-participants
€195.00
Students with a valid ID
€90.00


Make sure to visit often, as we continue to publish the workshop offering. Workshop ticket sales open soon.




