Workshops

Target Audience: This workshop is for practitioners who are already comfortable creating journey maps but want to go further and build Journey Management as an ongoing organisational practice. That includes service designers, CX professionals, UX researchers, and product managers who work across teams and want a practical, repeatable system for keeping journey knowledge current and connected to real work. No prior experience with Journey Management tooling or governance structures is required; this workshop is the right starting point. It works well across industries, and is especially relevant for people working in mid-to-large organisations where maps are currently siloed, inconsistently maintained, or disconnected from delivery.

Target Audience: This workshop is designed for service designers, UX designers, developers, product owners, innovation professionals, strategists, and digital transformation leaders who are involved in designing or implementing AI-enabled services.

Target Audience: Public Sector Innovators, Service Designer, Administration, everyone who is leading or guiding projects within the public sector landscape

Target Audience: Service designers, CX leads, product design managers and design/strategy team leads (mid-to-senior level) who are actively navigating AI integration in their team or org. No prior AI knowledge required. What matters is having a real team (even a small one) in mind, since the exercise works best when scoring actual colleagues rather than a hypothetical. Particularly relevant for those who lead or influence hiring, upskilling, or tooling decisions for a design/CX team.

Target audience: Service and strategic designers, researchers, strategists, innovators, policymakers, public-sector professionals, students and emerging practitioners, as well as anyone leading change, influencing it, or aspiring to shape change within their organization or community.


The workshop welcomes different levels of experience and is particularly relevant to people working on complex challenges where today’s decisions can have long-term consequences. No previous strategic foresight experience is required, just curiosity and a willingness to challenge assumptions, think beyond today’s users and needs, and take greater responsibility for the futures our decisions help create.

Target Audience: Open to all levels, people who are interested in forms, UX-Writers

Target Audience: Enterprise leaders, transformation agents, service designers, and innovation teams navigating complex systems that people depend on daily (across aviation, healthcare, finance, and tech).

Target Audience: This workshop is for practitioners, leads, and managers who have moved beyond the basics and are working to embed journey management as a sustained organisational capability. It suits people in roles such as CX leads, service design leads, journey coordinators, and design ops professionals, as well as managers and heads of department who are championing the practice internally and need to navigate governance, stakeholder buy-in, and scaling questions. A working familiarity with journey maps and at least some organisational experience with journey management is assumed. The content is industry-agnostic but particularly resonates in complex, multi-team or multi-channel environments where alignment across silos is a persistent challenge.

Target Audience: Service Designers, Business Innovators

Target Audience: This workshop is for designers in both the public and private sectors. While the examples come from the public sector, the conflicts explored are relevant across organisational contexts. The public sector often amplifies challenges such as competing interests, multiple stakeholders, and resistance to change, making it a valuable environment for learning conflict-navigation skills that apply everywhere.

Zielgruppe: Dieser Workshop richtet sich an Fachleute aus den Bereichen öffentliche Verwaltung, Stadtentwicklung, Innovation, Service-Design und digitale Transformation sowie an alle, die an der Gestaltung nutzerzentrierter digitaler Dienste interessiert sind. Vorkenntnisse in den Bereichen Design, UX oder Technologie sind nicht erforderlich. Das Format eignet sich besonders für Praktiker*innen, Projektmanager*innen, Designer*innen, Entscheidungsträger*innen und Innovationsexpert*innen, die praktische Erfahrungen bei der Entwicklung und Verbesserung digitaler öffentlicher Dienste gemeinsam mit den Nutzer*innen sammeln möchten. Durch die Zusammenführung von Teilnehmenden mit unterschiedlichem Hintergrund fördert der Workshop die interdisziplinäre Zusammenarbeit und die gemeinsame Entwicklung innovativer Lösungen.

Target Audience: Design practitioners who are interested in designing more inclusive and enabling experiences: from governmental services to commercial games.